Launching an eCommerce website can be daunting, especially if you’re new to the business world and have no idea it is going to cost to build site. The good news is that multiple factors influence the cost of an eCommerce website.
The cost depends on factors like the site’s size and complexity, the development team’s experience, and the project’s location. Generally, an eCommerce website can cost anywhere from $5,000 to $500,000.
Our comprehensive guide on eCommerce website development costs in 2022.
Factors Influencing Your eCommerce Website Development Costs
The first is the size and scope of your project. If you have a complex project, it will likely cost more than a smaller and simpler one.
The following factors come into play when deciding on eCommerce website development cost:
Initial Research and niche choice:
Choose the goods or services you want to sell online after conducting market research on genuine demands. You can start with those things if you already have a physical store. Alternately, if you intend to operate online, pick a few goods or services that fit your particular niche and begin with a small number of them. With time, you can gradually add additional products to your eCommerce website.
Research on rivals and the intended audience:
Research your competitors know discover who you are against and how to differentiate your company. A survey may be of great value to understand market realities and build your business strategy for operational procedures, marketing and sales efforts, and financial planning.
Sales, prices, and profit:
To support further business growth, you must evaluate the pricing of your goods and services based on the initial investment and recurring costs, such as eCommerce site construction costs, site maintenance costs, and profit. Then, adjust the prices as necessary and offer the most competitive pricing to ensure long-term growth.
Budget for website development:
You need a thorough understanding of branding, web design, and consumer psychology to construct an eCommerce website or hire eCommerce developers. Once you have a professional online store tailored to your business needs and objectives, you can access countless business changes daily. You can either work with a team with the necessary knowledge and abilities or create the website yourself.
Strategies and concepts for marketing:
Making your online store visible is the next step after having quality things there. Every company wants to boost traffic, enhance conversions, and increase public awareness of its brand. You can employ potential marketing tactics and adjustments you are aware of in a cost-efficient manner in this era of competition. You can experiment with marketing strategies like influencer marketing, running offers, SEO, paid advertisements, and brand promotions.
You must offer outstanding support to your audience, maintain your website, and consistently update your products/services to establish a strong bond with them and create an effective brand for your website. The correct supplier may also offer recurring maintenance agreements, software updates, products, and technological improvements, which can step up your online game and dominate the online marketplace.
When you create an eCommerce store, you must consider future options. Your store will become more successful and fruitful as it expands and draws more customers. As your company and website traffic expand, you should have a scaling plan. You might want to upgrade your servers, for instance, to handle rising online traffic.
Cost to Develop an eCommerce Website Development
An eCommerce website can be created in three ways:
- Create a website from scratch on your own
- Hire a company to create it
- Hire a contractor to create a website.
Each method has a unique set of expenses, benefits, drawbacks, etc. Let’s look at how much an eCommerce website could cost to design, construct, and maintain.
|eCommerce Website Cost Factor||Average Price (INR)|
|Pages on your website||70,000 – 2,00,000|
*(for a detailed breakdown based on various ways, refer next table)
|50,000 – 2,00,000|
|Ecommerce functionality||70,000- 4,00,000|
|Database integration||20,000 – 1,00,000|
|Ecommerce search engine optimization (SEO)||20,000- 50,000|
|Domain name||87 onwards|
|Hosting||199-1699 per month|
|Website maintenance||5000 onwards|
|Types of an E-commerce website
|Payment Integration Costs||2000-70,000|
Web Designing Cost
|eCommerce Website Design||Average Price (INR)|
|Self||50,000 – 70,000|
|Freelance web designer||60,000 – 1,50,000|
Note: The above prices are estimates that could fluctuate depending on your needs and preferences.
Cost of Hiring Freelancers
The cost of hiring freelancers depends on the features, domain/hosting, and the number of working hours, just like an agency. A new developer may charge between 20,000 and 1 lakh rupees (without SEO and database maintenance) for a small-scale eCommerce website. In contrast, an experienced developer may price between 35,000 and 2 lakh rupees. The management of databases grows as the number of users does. They might charge between 15,000 and 50,000 yen per month to manage databases and SEO.
There is no correct approach; each has advantages and disadvantages depending on your business, financial situation, and the level of support you require.
Cost of Hiring a Website Development Company
An agency builds the website and regularly enhances it because a high-performing eCommerce website requires ongoing maintenance. They routinely monitor your website, so if something goes wrong, they can identify it before it becomes an issue.
Their main objective is to optimise and continuously enhance your site rather than just respond defensively to issues that arise. The following variables affect the price of constructing your eCommerce website using this technique.
- The organisation and employees
- How many items does your shop carry?
- The assistance you require from them
- Any particular features you’ll require
A regular eCommerce website will cost between $35,000 and $80,000 with basic capabilities, and a premium website’s design and functionality will cost between $70,000 and $4,000,000. Price for custom-coded eCommerce websites range from 80,000 to 4,000,000.
Benefits of hiring an agency for eCommerce Website Development
There are advantages of hiring an eCommerce development company for an eCommerce website development plan:
Hiring a company gives you access to their knowledge and experience, which will help you create the eCommerce website you require. They take care of any potential issues that may emerge with a staff of committed and knowledgeable professionals in every area, allowing you to conduct your business without worrying about the technical aspects of your website.
Access to advanced tools:
Most firms find it difficult to invest in hiring new staff members and equipping them with new tools. With such tactics, it is impossible to estimate the success rate. A full-service agency will give you first-hand knowledge of newly released goods on the market.
They can provide tailored advice that matches your business needs because they know what works and doesn’t for your website. This can help you save time and increase the effectiveness of your marketing.
Saves from losing money:
Although hiring an agency may initially seem pricey, building a website on your carries a significant risk. We run the risk of losing money and sales if something goes wrong. However, if we engage experts to design the site for us, they will take care of everything and we can relax knowing that our site is operating normally and our clients will have a hassle-free experience.
Unique Content & SEO:
93% of online experiences start with a search, and 47% of users click on one or more top results. Therefore, being on top for success in the virtual world is crucial! Agencies assist you in improving the authority of your e-commerce site and raising its visible ranking in search results.
For this, they assist you in developing a solid Search Engine Optimization (SEO) plan so that you can rank well in search results.
Maintenance & Support:
]When your e-commerce website is up and running, it needs ongoing support and maintenance to keep your business operating smoothly. eCommerce Website Development Company in India offers routine upkeep and assistance by doing thorough checks and maintaining security. They demand a monthly fee to cover the costs of maintaining the website and paying for web development.
There is no universally effective method because there are so many different ways to build an e-commerce website. It can be very tempting to make your website when you first start. Your website must appear professional, be simple to use, rank highly in search engine results, and eventually provide results.
Moreover, like the average price of a smartphone, the typical cost of an eCommerce website is merely a reference point that offers you an idea. After all, there are both name brands and iPhones. The same holds true for online stores.
Therefore, Custom eCommerce websites always cost more than template-based ones, but they also work better and draw in more visitors.